Region: Joyabaj - Quiché
Cooperative: FECCEG (Federation of Specialty Coffee Producers of Guatemala)
Varietal: Catuai - Caturra - Bourbon
Altitude: 1,550 masl
Process: Honey

Joyabaj is a municipality in Guatemala with a rich history and culture. Its name, according to the Popol Vuh, refers to the "place between stones" in the K'iche' language, and according to another version, means "talc stone". The predominant language in the municipality is K'iche', spoken by 88.6% of the population, followed by Spanish. The indigenous population also speaks languages such as Quiche and Cakchiquel.

In Joyabaj, ancient Maya religious beliefs and practices have a strong presence and pre-Hispanic connections. The culture and folklore are highly appreciated by national and international tourists due to the uniqueness of the typical costumes and traditions that characterize each municipality as unique and are respected and valued as a great wealth.

The municipality is rich in valleys, mountains, and water sources, which generates a cool climate. This also affects the type of coffee grown in the area, and its quality depends on the soils and climate. The Joyabaj Wet Mill is located in a central area and accessible to the necessary services for its operation. In its first year of operation, in 2021, it processed 5,000 hundredweight of parchment coffee from January to April and seeks to improve and expand its production capacity. In addition, it also seeks to provide technical advice and support to producer communities for high-yield organic crops and to expand production areas.

Joyabaj

San Agustín is a magical place, an oasis in the middle of the city of León where some of the best specialty coffees in Europe are roasted. A few years ago, we realized that we were not satisfied with the quality of coffee that we found, and we knew there was a world to discover in the coffee industry. So, we started selecting and roasting our own coffee. It was a difficult and long path, but it was worth it in the end. We invested in training and high-quality equipment, started offering our coffee to those who wanted to try something different, and attended industry fairs, events, and competitions. However, it was not easy. Many people have a misconception about what good coffee should taste like. It was challenging to make customers, as there was no culture of specialty coffee in Spain. But we didn't give up, and over time we convinced more and more people of what specialty coffee is.

Today, San Agustín is a beloved place for coffee lovers. We continue to work hard every day, looking for new exclusive beans and small lots from producers to offer to our customers. Although there is still much to do, we are very proud of what we have achieved so far.

Joyabaj

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Joyabaj

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